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July 2016
ie premium travel barometer presentation

IE Business School, MasterCard and the Premium and Prestige Business Observatory presented the report “IE Premium Travel Barometer 2016: From experts to experts” on Monday, May 30th 2016, at the IE Paper Pavilion. 

María Eugenia Girón, Executive Director of IE’s Premium and Prestige Business Observatory moderated a round table with Evelio Acevedo, Managing Director of Thyssen-Bornemisza Museum and Eulogio Bordas, Chairman and CEO of THR Innovative Tourism Advisors, following the presentation of IE Premium Travel Barometer by Jörn Gieschen, travel expert and researcher.

To read the report, click here.

jessica romo winner of elle talent project 2016

Jessica Romo, with her on-line clothing design project, was the winner of 25.000 € to start up and a scholarship to pursue an MBA in IE Business School.

The jury members –Benedetta Poletti (Director of ELLE Spain and Publishing Director of Hearst Spain), Conchita Galdón (Director of Área 31), María Eugenia Girón (Executive Director of the IE Premium and Prestige Business Observatory), Joaquin Uribarri (IE Business School’s CEO of Executive Education) and Joseph Pistrui (IE Strategy, Leadership and Entrepreneurship Professor)– helped by the expert opinion of area 31 mentors: Mateos Kern, Mercedes Cubilo, Raúl Rebollo and Manuel Roque, had a hard time making a decision due to the high quality of the projects.

The final took place last May 31st in Area 31, IE’s start-up incubator .


ie sustainable luxury awards


IE Business School and the Fundación de Estudios e Investigaciones Superiores of Buenos Aires have given Campi Ya Kanzi, Gudrun&Gudrun, Looptworks y Kahina Giving Beauty the Sustainable Luxury Awards this year in the Tourism, Fashion, Smart Luxury and Cosmetics categories respectively. Petit H, Simone Cipriani and Meche Correa have been distinguished as consolidated companies.

Read article (in Spanish).

sustainable luxury and social entrepreneurship – volume 2

Edited by Miguel Ángel Gardetti, Head of the Center for Study of Sustainable Luxury, and Maria Eugenia Girón, Executive Director of the IE Premium and Prestige Business Observatory, this book profiles transformational individuals blazing a trail in the sustainable luxury business. It shows us that luxury products need not wreak destruction on the environment and the communities who manufacture them.

Highlighting the relationship between personal values, sustainability and innovation, these are entrepreneurs who are well motivated to break the rules and promote disruptive solutions.

Preview and buy the book @ Greenleaf Publising website

sustainable luxury pioneers and responsible innovation

by María Eugenia Girón

On June 21st we will present a new book that compiles successful luxury brand stories that meet the first sustainability criteria: to be viable and compete successfully.

Read article @ Forbes Mexico
building a responsible and sustainable luxury tradition

by María Eugenia Girón

The IE Awards for Sustainability in the Luxury and Premium Sectors were presented in June. Their goal is is to recognise the cultural and social nature of the best business practices.

Read article @ Forbes Mexico
crafting the future of fashion summit

The “Crafting the Future of Fashion” Summit has been held in Milan and organized by the Camera Nazionale della Moda Italiana. Sustainability, creativity, young designers have been some of the topics discussed in the conference which involved among the interlocutors participating eminent names such as Patrizio Bertelli, Renzo Rosso, Franca Sozzani, Livia Firth, Imran Amed, and Paula Cademartori, to name a few.

Read article @ BoF website

two new reports by exane bnp paribas

In the first one “Trading Meets Fundamentals: Anticipating a Roller Coaster Ride for Richemont”, they explain why and how one could invest in Richemont in a year of contrasting halves for them, while the second one, “Digital Frontier 2016: Digital Luxury is turning Mainstream”, ascertains quantitative hard facts on the magnitude of the digital opportunity for luxury brands, penetration by geography and product category, e-commerce and retail synergies.

Read "Trading Meets Fundamentals: Anticipating a Roller Coaster Ride for Richemont" report

Read “Digital Frontier 2016: Digital Luxury is turning Mainstream” report


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