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JUNE - JULY 2012
Welcome to your IE Store and Bookstore!
You're looking at our newsletter, where you'll find the latest publications, highly topical books written by our authors, entrepreneurs, executives and IE professors. You'll also find the newest corporate products and, of course, the best offers and promotions aimed at our IE community.
Don't hesitate to take a look. We're waiting for you!
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New Publisher Releases space-vertical Our Authors
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Beyond Tribalism
Celia de Anca "In the past, it was feared that neo-tribalism in the western context would lead us towards blindness and irrationality.

In today's business world, tribalism represents a conscious separation from the individual ego for the good of the community". read more
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¡Influye!

Enrique Alcat

Persuade? Convince? Manipulate? One can learn to have influence. This book explains the most influential techniques - as applied to the personal and professional environment - that can help you meet your objectives by means of a powerful tool called communication. read more
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Aquí ¿Quién manda?

Various Authors

This book focuses on the combination of two basic concepts (communication and strategy) - as a requirement for the 21st century executive in his or her task of creating value for all stakeholders. . read more | watch video
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Saca partida a tus ahorros

Francisco López Lubián and Luis Barallat

We all have our assets, and we must know how to identify them, quantify them and make the most out of them. read more | watch video
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Retail Coaching

Benoit Mahé

This book explains the best coaching and NLP (Neurolinguistic Programming) techniques as applied to sales employee training. read more | watch video
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Our Publishing Agreements IE Business Publishing
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Business Publishing Palgrave

The IE-Palgrave partnership is strengthened with five titles now on the market

IE Business Publishing and Palgrave MacMillan sign an agreement for promoting the business school's intellectual production through a collection of books on business management. more information
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The Learning Curve The Learning Curve
This is the first title in a new series from IE Business Publishing. How do you create world-class educational institutions that are academically rigorous and vocationally relevant? Are business schools the blueprint for institutions of the future, or an educational experiment gone wrong?
read more | watch video		 The Learning Curve
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The long conversation The Long Conversation Over the past 20 years, businesses have adopted and implemented large-scale information systems that are considered the keystones of numerous worldwide organizations. Islamic Economics and Finance Islamic Economics and Finance
The global economic crisis has driven many economists around the world to seek alternative solutions to the western capitalist model which has proven to have some shortcomings.		 Simply Seven Simply Seven
is a practical framework created to get entrepreneurs and executives started on finding the right Internet business model for their web site.
Also available in Ebook  
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Lid

IE Business School and LID Publisher create a collection of books on Management

IE and LID have signed a strategic agreement for the creation of a collection of Management books that could be published simultaneously in print as well as digital form - in Spanish and English. more information
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El desafío de la felicidad El Desafío de la Felicidad
Happiness exists and we can aspire to it. We often find happiness when we look for it, as it is based more on how we do things and how we respond to them than on the things themselves.
Download the first pages. Available starting 20 June at the IE Store.
Prologue e Introduction
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Spring- Summer Sale space-vertical New Arrivals
Clothing style just added
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cuaderno cuaderno

Purchase a set of 2 IE notebooks. They are available in A4 and A5 sizes, as well as lined or squared.

BEFORE: 8,30 + V.A.T.

NOW: 6 + V.A.T.
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sudadadera sudadadera
sudadadera sudadadera

Hooded sweatshirts. In blue and grey. With the IE shield and Spanish flag in front, and the corporate logo in back. 100% cotton.

Price: 38€+V.A.T.
- 10% discount to 34,20€ + V.A.T.
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corbata
pajarita pajarita
New Ties and Scottish Bowties
100% Italian silk in various traditional designs.
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Conoce nuestro catálogo
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Personalize your Products

We offer you the possibility of personalizing your own IE polo shirts, t-shirts, caps and mugs.

Don't hesitate to send us your designs, so that we can produce these items for you alone!
sudadadera sudadadera
sudadadera sudadadera
 
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Events space-vertical Earlier Events
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Beyond Tribalism
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Pilar Galeote

This work aims to prove that the western investor, who tries to do business in China, must take into account many variables derived from the Chinese idiosyncrasy. read more
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Presentation of the book Aspectos Legales de los Negocios Online
Aspectos Legals de los Negocios Online
Society has evolved at a dizzying rate since the emergence of the internet and social technologies, and the law hasn't always been able to keep up with the trends…read more
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Presentation of the book El ABC del Shopping Experience
ABC Shopping Experience foto 1
We are seeing a true revolution at the point of sale, closely related to the craze for capturing traffic... read more
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Presentation of the book Tu Cerebro lo es Todo
Tu cerebro lo es todo
Do you know how and why you make decisions? Eleven professionals from different fields reflect on the relation between the neurosciences and communication problems, creativity and decision making…read more
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Presentation of the book Neuromarketing: Alicia y el Espejo
Neuromarketing
A revolution in the world of software took place at the beginning of the 1990's, based on improvements in product usability. see news | read more
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calendario
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Mochila
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Sports Kit Bag

A large-capacity, compartmentalized, zippered kit bag for sports shoes, bathing suit, etc. Ideal for all kinds of sporting activities!

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polo polo
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New IEU Polo Shirts and T-shirts

Short-sleeve cotton polo shirt with the university logo. In a wide variety of colors.
Come visit your University Store!
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carpeta
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New Folder for Architecture

A folder for the Advanced Architecture final project. Box size A1, black, 90x65x3cm.
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Ask us about your discounts! Suggestion box buzón
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IE Store / IE Bookstore

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 Contact
 latienda@ie.edu
latienda-ieuniversity@ie.edu
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More information at...
Business School Alumni University
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www.latienda.ie.edu
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